It’s not just about making things look pretty here at GSBA we believe good web design has to deliver a great user-experience (UX), communicate your business proposition effectively and really engage with your customers. Understanding your products and services and then understanding what makes your customers tick is key to our planning and design approach whether we are designing a creative campaign microsite or a large-scale e-commerce website.
Technology is such an important aspect of delivering successful marketing strategies, whether that is helping in the analysis of campaigns, maximising the use of CRM systems or building mobile apps for iPhone, iPad or Android. Key to our ability in understanding what technology can do for our clients' businesses is our strong and talented in-house software development team. We have developed iPhone Apps, holiday booking systems from the ground up, integrated e-commerce systems into CRM and ERP back-office networks and created Facebook applications.
We love working on e-commerce projects as they allow us to combine and integrate many of our skills and services. Whether you are starting out, want to upgrade your existing setup or need help in improving your conversion rate give us a call. We have an in-house team experienced in working on large-scale platforms and can provide professional advice on infrastructure, software, development, strategy and planning.
Open-source, Proprietary, Bespoke, yes we have our favourites but we only ever recommend what we think is best for your business and budget. For over 10 years we have worked with, managed and developed a broad range of Content Management Systems. We know sometimes they can be frustrating but they are an invaluable tool to help you keep your website up-to-date and your customers informed.