Experience and Accreditation
GSBA actually began as an ad agency way back in 1946 so we can say with confidence that we’ve got more experience than most. Also, as a member of the Institute of Practitioners in Advertising (IPA) we have proven status as an agency delivering hard working campaigns with top quality creative. There are only a few agencies with IPA status and we are assessed yearly on our professionalism and practice so you can be confident you are in safe hands.
Step into these shoes... recruitment ad for Jones Bootmaker
Local and national campaigns for AGCO Finance
Creativity
Our accreditation would be for nothing if it were not complemented by the emotional impact, mind stimulating wit or visual punch that we invest in our creative design and copywriting. We pour this passion, craftsmanship and 65 years of experience into ads no matter whether they are a small classified or national press campaign. All advertising, not just glossy displays rely on the same thing: power of engagement and persuasion. Have we persuaded you yet?
Planning, budgets and negotiation
In managing advertising insertions we have the serenity of a swan. We deliver ads to complex schedules across a whole host of publications with as little (or as much) involvement as you want. Look beneath the surface calm and there’s a lot going on. Our studio manages all resizes, changes, proofing and flight-checking. Meanwhile our media buyers use long-established relationships to drive prices down and seek out the best placements. We hunt down distressed space and negotiate on your behalf.
Full-page display ad for DC Storm
Energy Saving Trust Recommended Flash banners
Multi-channel
The printed ad isn’t all we can help you with of course. We can assist you in the production of national or local radio and TV campaigns. Or if your product would benefit from experiential marketing we’ll help conceive and deliver memorable live events. We can also translate your message seamlessly to the web. A well-placed flash banner can deliver amazing ROI with accurate tracking of click-throughs and conversions. Our expertise in PPC and Paid-for Search complete the picture. So come on, call 01273 201 348 for a chat. That’s our call to action by the way!
© 2011 GSB Associates Ltd. Registered Office: Griffin House, 135 High Street, Crawley, RH10 1DQ
